Les Parfums d’Été : Fraîcheur, Légèreté et Élégance Saisonnière

Summer Fragrances: Freshness, Lightness and Seasonal Elegance

Summary :

1. Why change your perfume in the summer?

2. Which fragrance families should you choose for summer?

3. Summer rhymes with sun: be careful with it: perfume and UV exposure

4. When and how to wear perfume in summer?

5. Summer personalities: who is each fragrance aimed at?

6. Lifestyle influences your fragrance!

7. Our suggestions for perfect summer perfumes

Summer Fragrances: Freshness, Lightness and Seasonal Elegance

1. Why change your perfume in the summer?

Can you picture yourself in the sun, at the beach or working with the sun greeting you through the window? That's it, the good weather is coming, it's summer!

It's that time of year again for holidays, sunshine, and good weather. Temperatures are about to rise, and you know what that means in the world of perfumery? That's right, refreshing scents!

Perfume, when used correctly and carefully chosen, is in fact an accessory, much like clothing. Adapting it to the season, lifestyle, and age therefore seems appropriate.

If you're used to wearing a signature scent that suits you year-round, you can try a "parenthesis" fragrance. Here's how it works: adopting a "parenthesis" fragrance, as the name suggests, means choosing a different scent for each season. In this case, summer, to better experience the atmosphere of each season and rediscover yourself, the scents you love, that adapt to your changing moods, and so on.

2. Which fragrance families should you choose for summer?

What to choose for summer? We'll be favoring fruity notes, reminiscent of fruit, or floral, aquatic, and citrus notes, ideal for their lightness and freshness. Everyone has their preferences, but these are the favorites for this sunny season.

You can also opt for sunny and powdery perfumes reminiscent of the beach, the
Sunscreen, and of course, warm sand. Finally, let's not forget woody notes, lighter notes, or delicate musks for men seeking elegant softness.

3. Summer rhymes with sun: be careful with it: perfume and UV exposure

Unlike in winter, and as mentioned previously, the sun will be in much greater contact with your skin. It's important to know that some perfumes can react with UV rays when applied directly to the skin: spots, redness, and irritation may appear and be noticeable.

That's why we recommend applying it to clean skin or over clothing, which will also help it last longer. Remember to apply your new Parenthèse fragrance sparingly and avoid areas directly exposed to the sun.

4. When and how to wear perfume in summer?

Away from the sun, the evening is the ideal time to apply perfume without exposing yourself to the risks associated with it.

To minimize risks and ensure long-lasting, pleasant fragrance, simply apply it to areas that are not fully exposed or to clothing such as a light scarf or jacket lapel. These application techniques will allow you to enjoy your perfume while giving off a pleasant scent throughout the day.

A LITTLE TIP: for athletes and more active people: favour dynamic perfumes with hesperidic (citrus, sparkling and fresh) or aromatic notes, with good staying power as well.

5. Summer personalities: who are they targeting each
Perfumes?

For those with an "Air" personality—discreet, dreamy, artistic, gentle yet determined—opt for nuanced, powdery, floral scents like iris, violet, or lilac. For men seeking understated elegance, you'll find it in soft woods, musks, or subtle spices.

In short, the perfect perfumes for them are subtle, not overpowering, but still present!

6. Lifestyle influences your fragrance!

Yes, every style of dress can be associated with particular perfume notes. For a light, pastel, flowing, and refined style typical of summer, opt for delicate, elegant perfumes.

Again, for those who do outdoor or sporting activities, consider heat-resistant and motivating fragrances (citrus, fresh herbs, mint).

Finally, for those who love the beach, champagne, light cuisine or romantic walks, opt for soft, fresh, evocative fragrances.

7. Our suggestions for perfect summer perfumes

Pink almond: A soft, floral veil that caresses the skin like a ray of sunshine in the early morning.

Phantosmie : A mineral and musky mist that provides a feeling of clean and fresh skin even in the heat.

Pure Herb: A cocktail of citrus and exotic fruits that evokes a garden vibrant with freshness.

Makila: A fruity and floral explosion, sunny and sensual, ideal for radiating all summer long.

Stibine: A fresh and lemony fragrance, perfect for brightening up summer days with elegance and subtlety.

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